BEDROCK IN CONVERSATION WITH IAN LIRENMAN ABOUT HIS COSMETICS BRAND EMERGINC, IMPERFECTIONS AND SAVING THE WORLD
Late last year, emerginC's founder, Ian Lirenman, visited the Netherlands. Bedrock (Your daily guide to personal growth. ed.) spoke to him on a rainy day at hotel Canal House, on the Keizersgracht. A flamboyant man with a clear passion for his work spoke passionately about his company emerginC, doing something good for the world and how he is changing the cosmetics world step by step.
In 1996 Lirenman launched a vitamin C serum. Shortly after, the company grew from messing around in a studio apartment, to a real cosmetics empire, with a green edge. Read more >>